A Strategic Assessment of Your Company's Position

Many companies invest a great deal of time in planning, strategic processes, and analysis—yet still lack a clear answer to a crucial question:

How viable is our company within the relevant system?

The strategy status analysis provides exactly that answer.

It combines market analysis, business model analysis, and systemic business analysis into a clear strategic assessment.


Why a strategy status analysis is necessary

These days, companies rarely lose their strategic position gradually.

It usually happens suddenly.

Possible causes include:

  • new competitors from outside the industry
  • Technological leaps
  • geopolitical changes
  • regulatory interventions
  • cultural or organizational dysfunctions

Many of these factors are identified too late by traditional strategic models.

The strategy status analysis identifies these developments at an early stage.


The analysis focuses on three questions

1. Strategically Relevant Market (SRM)

In which specific area of customer challenges does your company operate?

Many companies define their market too narrowly—from a product or industry perspective.

Instead, the analysis examines the entire system of need satisfaction.


2. Market Position and Competitiveness

How well is your company positioned within the relevant system?

The study examines, among other things:

  • Importance in the value chain
  • Competitive dynamics
  • Customer Login
  • technological factors

3. The company's viability

How resilient and adaptable is your company?

The following factors, among others, are taken into account:

  • organizational complexity
  • Adaptability
  • Innovative capacity
  • structural risks
  • Interdependencies within the system

Methodological Framework

The analysis is based on several interconnected tools:

  • Schließmann Strategy Cube
  • Analysis of the Strategically Relevant Market (SRM)
  • systemic interdependence analysis
  • Complexity Diagnostics Using Ontonix Technology

This combination enables a systemic view of a company's strategic reality.


Procedure for the Strategy Status Analysis

The analysis is carried out in several steps.

Step 1 – System Definition

Definition of the relevant strategic market and key influencing factors.

Step 2 – Strategic Position Analysis

Analysis of market position using the Schließmann Strategy Cube.

Step 3 – System Analysis

Identification of critical interdependencies, structural risks, and factors contributing to complexity.

Step 4 – Strategic Implications

Identification of key strategic areas of focus.


Results of the analysis

After the strategy status analysis, you will have:

  • a clear strategic assessment
  • an assessment of your company's viability
  • a shared understanding of the strategic reality
  • prioritized strategic areas of focus

The analysis does not provide abstract strategic concepts, but rather a realistic assessment of your company’s strategic situation.


Strategic Analyses of the Economy and Markets

In our Strategy Blog, we regularly analyze how strategic missteps arise and how companies lose their viability.

  • The Strategic Misdefinition of Markets
  • Why Successful Companies Suddenly Fail
  • Complexity as a Strategic Risk
  • Disruption outside the industry

Read all the analyses in my case study blog →


Who should use the strategy status analysis

This analysis is intended specifically for:

  • Entrepreneur and owner
  • Board members and executive management
  • Strategy Manager
  • Companies undergoing transformation or experiencing growth

The next step

If you want to know how viable your business really is within the relevant system, start with a strategy status analysis.

Request strategy status

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